Available
Customer Service AI
Chirpy
Every customer, cared for.
Answers routine customer questions and hands complex ones to your team.
About Butterfly Automations
Technology should make life easier, not more complicated.
At Butterfly Automations, we believe intelligent technology should do more than impress. It should help people get things done.
We are building a growing ecosystem of AI assistants and automation solutions designed to simplify everyday tasks, support better customer experiences and help businesses work more efficiently.
From handling routine enquiries and organising appointments to planning a trip or structuring a busy day, our focus is on making AI more practical, approachable and useful.
AI is powerful. Making it useful is what matters.
Most people have already seen what AI can do in a demo. Fewer have found a place for it in their actual week. The gap is rarely the technology itself. It's that the tool doesn't fit the task.
A clinic still spends its mornings answering the same questions about opening hours. A small team copies enquiry details from one inbox into a spreadsheet, then into another system. Someone planning a holiday has notes in five apps and still doesn't have an itinerary. Repetitive steps, scattered information and disconnected tools add up quietly.
AI can help with these problems when it is designed around a real need, a clear process and responsible boundaries. Without those, it simply adds another thing to manage.
We start with the task that needs improving, not the technology we want to sell. By understanding the problem first, we can design AI assistants and workflows around what people actually need.
Our mission
Make intelligent assistance accessible and useful.
We want AI to be easier to understand, easier to use and more relevant to real life, whether that means fewer unanswered customer messages or a calmer plan for the week ahead.
Practical by design
Every solution should have a clear purpose and address a genuine need. If we can't describe the task it improves in one sentence, it isn't ready.
Built around people
Technology should support human judgement, communication and decision-making, not bury it under extra screens and settings.
Designed to grow
Needs change, workflows change and the technology keeps moving. Solutions should be able to evolve with them rather than be rebuilt.
Our vision
A future where everyone can work with AI.
We picture a small business getting dependable help with enquiries, bookings and follow-ups without needing its own technical team, and choosing exactly where a person should step in.
We picture individuals using helpful assistants to organise their time, money, meals, travel and learning, so more of their attention goes to the things they care about. That is where we are heading, and each assistant we build is a step towards it.
“I'm interested in the point where technology meets real-world problems.”
“Through my work across AI innovation, customer relationship management, business operations and digital systems, I've seen how much time can be spent managing repetitive tasks, following up on enquiries and working across disconnected tools.
That has shaped the way I think about AI. The opportunity is not simply to add more technology. It is to find practical ways for technology to support people, improve processes and make everyday work more manageable.
Butterfly Automations is being developed around that idea: useful AI assistants and automation for businesses and individuals, with a clear purpose, thoughtful design and practical value.
I want AI to feel less intimidating and more accessible, whether someone is running a business, managing a busy schedule or exploring a new idea.”
One vision. Many ways to make life easier.
AI for Business
Specialised assistants and connected workflows for customer communication, appointment booking, call handling, sales administration, lead follow-up and day-to-day operations. Each is set up around your processes, with clear hand-overs to your team.
Explore Business AIAI for Everyday Life
Personal assistants for planning the day, researching a topic, studying, travelling, organising meals, keeping a budget and staying on top of reminders. Simple to start, and focused on one job each.
Explore Personal AI
Available
AI Booking Assistant
Flutter
Bookings that just flow.
Turns booking enquiries into a simple guided conversation.
Available
CRM and Sales Assistant
Clover
Every lead in good hands.
Summarises leads and suggests the next follow-up.
Available
Travel AI Assistant
Wings
Your next adventure starts here.
Builds a sample day-by-day itinerary from your trip style and budget.
Available
AI Cooking and Meal Planning
KETOAI
Your personal AI kitchen companion.
Suggests a recipe from the ingredients you already have.
Available
Personal Growth and Planning
Bloom
Make room for what matters.
Helps you set goals, build routines and reflect on progress.
Demos on this site run on sample data in your browser. Connections to your own calendar, phone line, CRM or other tools are set up per project.
Thoughtful technology. Clear purpose. Practical outcomes.
- 01
Understand the need
Identify the task, challenge or opportunity, and who is affected by it.
- 02
Design the solution
Choose an appropriate assistant, automation or combination of tools, and decide where a person stays involved.
- 03
Build and test
Develop the workflow, check how it behaves with realistic examples and refine the experience.
- 04
Improve over time
Review performance, feedback and changing requirements where ongoing support is part of the project.
The exact process depends on the project. A ready-made assistant may need only light setup; a custom workflow involves more design and testing.
Our values
Clarity over complexity
You should know what an assistant does, what it doesn't do and what happens to your information, without reading a manual.
Useful innovation
A new model or feature is only interesting to us when it makes a real task faster, calmer or more reliable.
Responsible development
Privacy, appropriate human oversight and honest descriptions of what is and isn't connected shape every design decision.
Continuous improvement
We test with realistic examples, listen to feedback and adjust as requirements evolve, rather than treating launch as the finish line.
Have a task you'd love to make easier?
Whether you're exploring AI for your business, looking for a more helpful personal assistant or thinking about a custom automation, we'd love to understand what you're trying to achieve. Tell us about the challenge. Together, we can explore what a practical AI solution might look like.